Nowadays people have access to questionable ‘news’ sources on the web.
That’s why we came up with The Fake Times, a new section in The Times&The Sunday Times that treats fake news for what it really is: entertainment.
In this way we remember people that considered news and content are worth your time and worth paying for and we drive online subscriptions, engaging a relatively younger audience with fresh and fun contents.
The Fake Times by The Times
AD: Ignacio Gonzalez Sbiglio
AD: Gautier Fenestraz
CW: Marta Berardini
Creation date: 1/2019